My Blog: A Year in Review

My Family at Grand Canyon - Sometime in the 80s

Last week marked my 1-year anniversary of starting my own personal blog.  Since I’ve actually stuck with it and kept somewhat of a regular schedule, I now have a lot to look back on.  Thanks to all of you who have read, commented, and linked to my blog this year. When I started my new … Read more

I’m Famous! Or at Least I Look Like Someone Famous…

Seth looks like John

Morgan over at The Little Hen House was lamenting the fact that there was only one guy who participated in her celebrity look-alike blog hop this month. We’re still a couple of days away from the end of June, so I thought I’d give it a go. I actually get the whole, “you look like … Read more

Crowdsourcing: Teaching Social Media for Business

Crowdsourcing: Teaching Social Media for Business

I’ve recently been asked by a University of San Diego marketing professor to guest lecture on social media for business in her MBA class.  While other institutions dedicate an entire semester to teaching social media, I’ll be working with a little less time than that:  I’ve got one hour. I could probably start by showing … Read more

Do you have Klout?

Influence

There’s a lot of buzz lately about Klout – the website that measures your level of influence on the web using a number of factors taken from your social media activities.  Increasingly, people are realizing that engagement and influence are more important that fan/follower counts, and Klout offers a standard of measurement for people to … Read more

Lessons and Links: 3 Takeaways from 3 Days at a Marketing Conference

AMA Higher Ed Symposium Final Day

After spending 2.5 days at the Symposium for the Marketing of Higher Education organized by the American Marketing Association, I’ve definitely come away with a ton of new ideas, energy, and renewed focus.  Below is a quick summary and my top 3 takeaways from the great event. Attendees included folks from higher education from around … Read more

More on Facebook Places vs Foursquare

Photo credit: Tony Avelar/AP

Facebook made another big announcement yesterday regarding its Facebook Places application. They’re now giving businesses the chance to offer several different types of deals for people who check in using their smartphone. As usual, Mashable did the best job of summarizing the announcement and what it means for consumers and businesses.  Read the Facebook blog … Read more

How to Add the Facebook “Like” Button to your WordPress Blog

fblike1

This was super easy.  I was able to add the Like button to the Rock Out Karaoke (San Diego’s first and best live band karaoke!) website within a matter of minutes following some easy steps. *Please note that (as I understand it) you must have a hosted WordPress.org site, not the free WordPress.com version to … Read more

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